Personal data – what is it?
Your personal data is information that identifies you; such as your date of birth or your address or describes you and reveals something about you, for example your health information, company email address or your opinions. If you have engaged with the Creme Fraiche Market, we will hold information about this, for example what campaigns you have joined, whether you are a dementia friend and/or if you have raised funds for us.
However we are connected, Creme Fraiche Market will respect your privacy and your rights and only process information about you where it has a legitimate need to do so.
To send you information about future ways you can take action
With your consent we will keep you up to date with our news by email, SMS, telephone or social media and let you know how you can continue to support us and take part in future action.
We may also keep you up to date by mail. You can, of course, let us know any time you no longer want to receive these letters or change your preferences.
Sharing your information
The Creme Fraiche Market does use suppliers to help us fulfil orders and engage with you. We’ve undertaken due diligence on all these organisations and have entered into contracts requiring them to only process your information for the purposes we instruct them to and in a safe manner.
The Creme Fraiche Market may need to share information with government agencies where we have a legal obligation to do so (for example, with HMRC for gift aid purposes).
Storing your information
We keep your information only as long as is needed for the purpose we were collecting and using it for and then we dispose of it securely. Creme Fraiche Market has a robust Schedule for securely holding and disposing of supporter information. How long we keep your information depends upon our relationship with you.
The record we keep of your interaction with the Creme Fraiche Market as a supporter will be kept for up to ten years from the date of our last engagement with you. After this point, your record will be anonymised so you are not able to be identified from the information held.
Some information sets not kept in our supporter database (for example, event registration forms) will be kept for less time. Once the business need to keep information has passed, the Creme Fraiche Market will ensure that it either disposes of this information, or anonymises the information so that you cannot be identified any more
If you ask us to stop sending you direct marketing material, we will need to keep limited contact information about you to make sure we do not mistakenly send you direct marketing in the future. We’ll keep this limited information for 10 years.
Security and confidentiality
Creme Fraiche Market takes care to ensure the security of your information in use, storage and transmission and that it is only accessed by verified persons who have the necessary authority. All of our people who have access to your personal information are obliged to respect the confidentiality of this information and we deliver training to make sure this happens
If we are using your personal information on the basis of your agreement then at any time you can withdraw your consent, by telephone, email or letter, and we will not carry out any further processing on that basis.
If, at any time, you want to see what information we hold on you, receive a portable copy of it, ask for corrections to be made or ask us to stop using your information in any way, then please do contact us and we’ll do our best to respect your wishes.